with his friend and occasional collaborator Steven Spielberg,
George Lucas was the key figure behind the American film industry's
evolution (or, according to most critics, de-evolution) from
cinema to spectacle during the late '70s. The mastermind behind
two of the most lucrative franchises in history -- Star Wars
and the Indiana Jones features, respectively -- Lucas redefined
the concept of the Hollywood motion picture, shifting the
focus of film away from acting and personal storytelling to
special effects, production design, and rapid-fire action.
Remaining at all times on the cutting edge of merchandising
and technology, he forever altered the ways in which movies
are perceived by audiences and studios alike.
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